EU–Uganda Research and Study Fair 2026 – Study in Europe

The EU–Uganda Research and Study Fair 2026 marked 50 years of EU–Uganda cooperation, connecting young people with European study opportunities, scholarships and research partnerships.

October 2026 Uganda

#EU-Uganda #Education #Research #Scholarships #StudyinEurope #EventManagement

2891 Participants

1.7M radio reach

175412 Influencer Views

240 Radio Presenter mentions

Description

About this project

The EU–Uganda Research and Study Fair 2026 brought together students, researchers and institutions to explore study opportunities in Europe, scholarships and research collaboration. Held at Makerere University on 8 October 2026, the event attracted 2,891 participants and featured exhibitions, panel discussions and research presentations. Communications efforts generated 1.7 million estimated radio listeners, 175,412 influencer views and coverage across 15 media outlets.

The challenge

Connecting Ugandan youth with European study and research opportunities required effective coordination among education institutions, researchers and partners, alongside strong public awareness and participation.

1
Connecting Young People to European Opportunities

Held at Makerere University's Freedom Square on 8 October 2026, the fair brought students, researchers, higher education institutions and European partners together to explore study opportunities, scholarships, skills development and research collaboration.
2
Building Awareness Through Multiple Channels

Pre-event mobilisation combined radio, influencer engagement, school outreach and university networks. NRG Radio and Galaxy FM aired 240 presenter mentions, influencer content generated 175,412 views, and outreach extended to schools and universities across the country.
3
Turning Engagement into a Shared Platform

The event attracted 2,891 participants and featured institutional exhibitions, panel discussions on studying in Europe and research cooperation, and presentations by seven researchers. Media coverage across 15 outlets helped extend the conversation on education, research and EU–Uganda cooperation.

Services delivered

Event Management
Strategic Communications
Digital Marketing and Social Media Management
Influencer Marketing
Content Creation and Production
Stakeholder Engagement
Media Relations and Media Coverage
Public Relations

Client European Union

Category Strategic Communications

Discuss a Similar Project

Results & Impact

Media Reach

Attendance 83%

Registration-to-attendance 76%

2891 Participants

3800 People registered

1.7M estimated radio listners reached

175412 Influencer views generated

15 Media outlets covered the event

15+ Exhibitors Participated

Radio reach is estimated, while influencer performance is reported as views. These figures represent different measurement sources and should not be added together as unique individuals